Webinar On-Demand

Data Management Meets Human Management: Why Words Matter

At Fifth Third Bank, about 450 people use data every day. They all start with Alation. But this wasn't always the case. In fact, getting hundreds of folks working in sync has been a monumental task. 

Just ask Greg Swygart, VP of enterprise data at Fifth Third Bank. Greg has led data consumption and interaction efforts since adopting Alation. Currently he’s scaling out data literacy for Fifth Third, replicating data capabilities to all roles across the company. 

Hear Greg discuss how Fifth Third Bank moved from a command-and-control governance approach to non-invasive — and reaped the benefits. In addition, Bob Seiner, creator of Non-Invasive Data Governance, speaks to data governance’s evolution, with an eye to what’s next. 

What You'll Learn: 

  • About Fifth Third’s transition away from command-and-control governance 

  • How Fifth Third leverages Alation as its data marketplace for curation & consumption 

  • Why words matter when driving adoption 

  • About the data catalog — and its role in human management 

Don’t wait! Watch this on-demand webinar today.