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Alation Data Catalog drives innovation and competitive advantage for enterprises globally

Redwood City, Calif. – November 8, 2021Alation Inc., the leader in enterprise data intelligence solutions, today announced that CRN®, a brand of The Channel Company, has named Alation as a finalist for the 2021 CRN Tech Innovator Awards. The Alation Data Catalog is recognized in the Automation category.

This annual award program showcases innovative vendors in the IT channel across 47 different technology categories including cloud, storage, networking, and security. To determine the winners, a panel of CRN editors reviewed hundreds of vendor products using multiple criteria, including key capabilities, uniqueness, technological ingenuity, and ability to address customer and partner needs.

“Businesses are wrestling with exponential data growth,” said Satyen Sangani, CEO and co-founder, Alation. “A data catalog is the most critical investment in the technology stack because it enables the modern, data-driven enterprise. This recognition reinforces how Alation and data intelligence drive value at enterprises like Cisco, NASDAQ, Pfizer, and Travelers Insurance.”

In a recent study, 97% of data leaders reported that their organizations have suffered the consequences of ignoring data. Those consequences range from missed revenue opportunities, to poor forecasting, and bad investments. More than half (57%) of data leaders also reported that their organization was at risk of disruption from competitors who use data better. Alation enables organizations to use trusted, governed data to make informed, data-driven decisions that can lead to process optimization and increased revenue opportunities.

More than 25% of Fortune 100 companies use Alation to innovate, remain competitive, and better understand their customers. Alation created the first-ever machine learning data catalog and drives data intelligence with its ability to connect to virtually any data source, in the cloud or on premises, via cloud-native connectors. The platform’s award-winning user experience enables more than 300 organizations around the globe to get faster time-to-value from their data.

“CRN’s annual Tech Innovator Awards acknowledge technology vendors that display their ongoing commitment to empowering and enabling end users, while also promoting continuous business growth for solution providers, with cutting-edge, purpose-built products and services,” said Blaine Raddon, CEO of The Channel Company. “I’d like to personally congratulate each and every one of this year’s CRN Tech Innovator Award winners. We are proud to recognize these best-in-class vendors that are driving transformation and innovation in the IT space.”

The Tech Innovator Awards will be featured in the December issue of CRN and can be viewed online at

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About Alation
Alation is the leader in enterprise data intelligence solutions including data search & discovery, data governance, data stewardship, analytics, and digital transformation. Alation’s initial offering dominates the data catalog market. Thanks to its powerful Behavioral Analysis Engine, inbuilt collaboration capabilities, and open interfaces, Alation combines machine learning with human insight to successfully tackle even the most demanding challenges in data and metadata management. More than 300 enterprises drive data culture, improve decision making, and realize business outcomes with Alation including AbbVie, American Family Insurance, Cisco, Exelon, Fifth Third Bank, Finnair, Munich Re, NASDAQ, New Balance, Parexel, Pfizer, US Foods and Vistaprint. Headquartered in Silicon Valley, Alation was named to Inc. Magazine’s Best Workplaces list and is backed by leading venture capitalists including Blackstone, Costanoa, Data Collective, Dell Technologies, Icon, ISAI Cap, Riverwood, Salesforce, Sanabil, Sapphire, and Snowflake Ventures. For more information, visit

About The Channel Company
The Channel Company enables breakthrough IT channel performance with our dominant media, engaging events, expert consulting and education, and innovative marketing services and platforms. As the channel catalyst, we connect and empower technology suppliers, solution providers, and end users. Backed by more than 30 years of unequalled channel experience, we draw from our deep knowledge to envision innovative new solutions for ever-evolving challenges in the technology marketplace.

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