Alation Data Products Marketplace

Deliver trusted data at the speed of business

Get trusted data fast. Alation Data Products Marketplace lets teams publish, find, and use high-quality, reusable data products for people, business applications, and AI agents.

Alation Universal Data Marketplace interface showing three data products with search functionality and certification standards.

Alation data platform showing Investment Banking Core Data product details with dimensions, SLAs, and contact information.

Build valuable and reusable data products

Data management is changing. With AI tools like ChatGPT, people are shifting from searching to solving—wanting fast, reliable answers, not fragmented data. The answer isn't more cataloging, it's building business-aligned data products: curated, governed, reusable packages that transform raw assets into ready-to-use building blocks for decision-making for both humans and AI. Managed like software, data products bring clarity, trust, and accelerated outcomes, from analytics to workflow automation.

Alation marketplace search results showing banking data products for customer upsell opportunities with access options.

Make data discoverable for people and AI

Quality data isn't enough—data products must be discoverable. The Alation Data Products Marketplace makes trusted data products easy to find and understand, by both human and AI consumers. It's outcome-driven: transforming a data catalog metadata inventory into a platform for insight, reuse, and automation with self-service access to easy-to-understand data. Each product is packaged with machine-readable metadata, making it easy to discover, parse, and integrate into AI agents and agentic workflows.

Alation data marketplace interface showing various data products including healthcare claims and investment banking options.

Enforce governed standards at scale

Ensuring quality standards and access methods for data products is critical for confident decisions and accurate AI across the organization. Alation Data Products Marketplace ensures data products are certified for use by requiring they meet your organization’s defined standards, such as metadata documentation, quality, ownership, and compliance before publication. Once published, users can request access through the Marketplace, enabling managed distribution through workflows without manual policy integrations.

Proven value. Tangible outcomes.

90%

Companies that treat data like a product can reduce the time it takes to implement it in new use cases by as much as 90%

(HBR, “A Better Way to Put Data to Work”, Aug 2022)

8.7x

8.7x higher improvement in innovation metrics for those companies with data products, versus those without

(IDC, Office of the CDO Survey Findings, Aug 2024)

30%

Companies that treat data like a product decrease their total ownership (technology, development, and maintenance) costs by up to 30%

(HBR, “A Better Way to Put Data to Work”, Aug 2022)

Key capabilities of the Alation Data Products Marketplace

Alation's Data Products Marketplace empowers both people and AI to act confidently on trusted data at scale. It transforms raw data into certified, reusable products aligned with business outcomes, with built-in automation, discovery, and governance. Teams can create, find, and reuse trusted data products while governance teams ensure consistency, compliance, and quality.

Certified Data Products Marketplace

Centralized marketplace for certified, reusable data products—curated for both business users and AI.

Alation Universal Data Marketplace interface showing data product listings including healthcare, finance, and investment analytics options.

Data Products Builder Agent

Accelerates product creation using metadata and business context, with built-in governance.

Alation dashboard showing Customer Engagement Analytics product recommendation with data assets for holiday campaign measurement.

Governed Access Request Workflow

Gates access to data products through simple, scalable request-and-approval workflows for managed distribution with no manual policy setup required.

Interoperable AI-Ready Data Products

Delivers machine-readable, context-rich data products based on the Open Data Product Specification (ODPS) that are instantly consumable by AI agents, pipelines, workflows, and BI tools.

Alation data marketplace interface showing Investment Banking Core Data product with dimensions, data preview, and contact information.

Continuous Improvement

Provides built-in dashboards with usage analytics and stakeholder feedback to help data product managers prioritize which products to invest in or evolve—ensuring value to the business.

Alation data marketplace dashboard showing product metrics, usage statistics, and a table of data products with contacts and visit counts.

Making reusable Data Products easily accessible through the Alation Marketplace gives us the power to operationalize our data faster.

Paul Wingrove

Head of Data Enablement, Jupiter Asset Management

Our data environment is complex, making it difficult to provide business value quickly. Our goal is to shift to a product mindset and treat data as a product. Alation will help us unlock business value through data products extending data-driven decision-making in our organization.

John Williams

Executive Director of Enterprise Data and Advanced Analytics, RaceTrac

Machines should only consume certified data products. That’s how you protect scale and trust.

Enterprise Architect at a Fortune 500 Company

Explore the Alation Data Products Marketplace

Unlock trusted, governed data products for humans and AI, built to accelerate outcomes.