By Jason Rushin
Published on July 8, 2025
Data governance isn't optional—it's business survival. With the global average cost of a data breach reaching $4.88 million in 2024 according to IBM's latest report, and poor data quality costing organizations $12.9 million annually according to Gartner, the stakes have never been higher.
Small wonder, then, that 71% of organizations report having a governance framework in place this year, compared to 60% in 2023 (source). Clearly, organizations are waking up to the need for governance while facing the challenge of getting it right.
The problem isn't awareness; it's execution. When data silos persist, data lineage is unclear, and data governance policies are poorly defined, organizations face delayed decisions, missed opportunities, and catastrophic compliance failures. Meanwhile, the pressure to enable self-service analytics while preventing unauthorized access creates additional complexity that many governance programs struggle to address. Add to that the pressure of complying with an endless alphabet soup of regulations, like the GDPR, HIPAA, SOX, and CCPA.
Adaptive Data and Analytics Governance to Achieve Digital Business Success
Luckily, technology is catching up. Data catalogs are evolving into agentic platforms that automate governance through agentic workflows, dramatically reducing the time and effort required to govern data. Yet human leadership remains important. A person or team with influence must take responsibility for the success of the governance program.
They should have resources, tools for connectivity and integration, and insights into data usage and needs. Finally, they need control and authority to make decisions that improve data governance. But first, they need to understand the top challenges to data governance unique to their organization. This blog will walk through these challenges in detail. Let’s dive in!
As data collection and volume surges, so too does the need for data strategy. The logistics of collecting, storing, and accessing so much data (from many sources) create myriad issues. As enterprises struggle to balance compliance with innovation, data governance offers a vital framework. In this blog, we’ll explore the most common governance challenges and how to address them.
Robust data governance requires dedicated personnel, sustained funding, and strategic investment. Furthermore, governance programs often compete against projects promising immediate ROI, leaving them under-resourced and vulnerable to failure.
Contested ownership makes this more challenging. Many leaders may think that “IT owns the data.” So “data” is their sole responsibility or domain. This means other teams must wait for IT to devote resources to data governance. This is a lot of pressure for one department! IT doesn’t want to be the bottleneck, nor do they have the time to “manage all the data.”
Solution: Quantify business impact and streamline through automation
More organizations are embracing a federated governance model, in which those closest to the data in a given domain are responsible for governing it. This model relieves pressure on IT while recognizing the expertise of those best equipped to govern a data domain. Rather than hiring a new team of governance experts, organizations can recognize the informal governance activities already underway, and simply formalize the work stewards are already doing through a platform like a data catalog.
Modern data governance relies on automation
This addresses the human resource challenge. But how to secure funding? Build compelling business cases by demonstrating governance's measurable impact. For example: One study found that organizations with data governance policies report improved quality of data analytics and insights (57%), providing clear evidence of value creation.
A strong case to leadership starts with pain. Those making the case for data governance should highlight the business pain caused by its lack. And the business value of data governance is vast — with the right tools. Governance that empowers data access can speed up processes. If analysts can access the data they need instantly, that can save an enterprise months of lost labor. If tech leaders can quantify a governance solution with cost savings, they can add it to the budget. And with governance in the budget, leadership can prioritize it.
Leaders should also take care to select a governance platform that empowers them to automate key governance tasks and quantify the ongoing impact. Analytics suites that track adoption, time savings, and business value automate the labor of demonstrating ROI (more on this later!)
Silos exist in every enterprise, and they never fail to cause data governance challenges. In hybrid-cloud and multi-tool environments, data silos create inefficiencies and inconsistencies that undermine governance effectiveness. Without unified visibility, teams struggle to enforce consistent data governance policies, compromising data security and insight reliability.
Solution: Implement a unified data catalog
To build a solution, a change in thinking may be just as necessary as a change in process.
A data catalog supports both. It serves as the connective tissue across fragmented systems. By unifying metadata, it provides single-point visibility into enterprise datasets, enabling users to search, understand, and collaborate on data assets with full context—from lineage to top users and owners, to business relevance.
This unified approach accelerates data discovery, ensures consistent data stewardship, and reduces misuse risks while maintaining governance standards across all data sources.
Effective data governance doesn’t happen by accident—it requires strong, intentional leadership. The most successful leaders bridge the gap between technical and business domains. They act as translators, aligning the work of data teams with broader enterprise objectives and ensuring governance efforts drive real business impact.
But too often, organizations lack dedicated data champions. In the absence of clear ownership, roles, and shared priorities, data stewards, IT, and business units operate in silos. This fragmentation weakens governance frameworks and limits their effectiveness.
Solution: Appoint purposeful, cross-functional governance leadership
To build a sustainable and strategic governance program, start by establishing a dedicated team. This team should include a mix of data stewards, business analysts, and compliance professionals—each representing different priorities and risk perspectives across the organization. Crucially, it must be led by a capable and communicative leader.
This leader is often a Chief Data Officer (CDO), whose primary responsibility is to champion governance as a strategic initiative—not just a compliance exercise. The CDO must clearly communicate the value of governance across diverse stakeholder groups, from the C-suite to front-line analysts.
Why is communication so essential? Because data governance touches every role differently. Executives want high-level metrics and ROI. Business users need clarity and control at the point of access. Governance teams need tools and processes that scale across the enterprise. A modern data catalog can help deliver on all fronts—empowering each stakeholder group with tailored access to trusted data.
With strong leadership in place, governance transforms from a burdensome requirement into a value driver. It becomes the foundation for responsible innovation, risk reduction, and enterprise-wide data empowerment.
An effective governance strategy also requires understanding your organizational mindset. Are you playing defense or offense with your data?
Industries like finance and healthcare often take a defensive posture, prioritizing risk reduction and regulatory compliance. Others—such as retail or media—may embrace a more offensive approach, emphasizing accessibility, speed, and innovation. Neither strategy is right or wrong; both can be successful when aligned with your company’s goals, culture, and regulatory landscape.
Ultimately, your unique governance challenges and objectives will shape your framework. That’s why executive buy-in and cross-functional collaboration are essential. A well-structured governance team, backed by committed leadership, ensures alignment—and keeps the organization focused on using data to its full potential.
For data consumers, context delivers confidence. Details such as quality levels, relevant policies, top users, frequent joins and queries all help newcomers to data grasp it more quickly and use it more confidently.
Without proper context, datasets become vulnerable to misuse or misinterpretation. Data that appears valuable may actually be outdated, duplicated, or incomplete. Worse, it may contain sensitive information subject to regulations like HIPAA, GDPR, or CCPA.
Solution: Leverage metadata for comprehensive context
Metadata provides critical insights into data ownership, usage patterns, and applicable policies. This clarity supports better risk management, data protection, and decision-making processes.
Modern data catalogs enable inline discussions, embedded documentation, and automated tagging of regulated content, reducing human error while strengthening compliance and supporting real-time discovery.
A data catalog may even host wiki-like articles, where people can document details about the data. These articles form a living document: a given asset’s history and past applications. Is it deprecated? Is it usable? So often, the ideas that fuel a data application make it valuable to future users. These are important details to document and share!
In this way, data catalogs use feedback to flag potential risks, as well as tribal knowledge to capture wisdom. Catalogs provide real-time warnings to users when they sense a governance process at play. They can even aid compliance by automatically concealing sensitive, classified, or private information from those without the right credentials.
Data governance doesn’t just need buy-in to get off the ground—it needs ongoing evidence of value to survive. Without clearly defined success metrics, even the most promising governance programs risk stagnation. Leaders begin to question the investment. Teams lose motivation. And governance efforts devolve into check-the-box compliance exercises rather than meaningful business enablers.
The core problem? Many organizations fail to connect governance initiatives to real, measurable business outcomes. As a result, they struggle to show whether their efforts are improving data quality, strengthening security, or driving operational efficiency.
Solution: Define KPIs that connect governance to business outcomes
To prove and sustain the value of governance, it’s essential to establish clear success metrics—before launching major initiatives. These key performance indicators (KPIs) should be tied directly to business goals and designed to communicate impact across both technical and non-technical stakeholders.
Examples include:
Fewer data breaches or compliance violations
Faster analytics cycle times
Increased trust in data sources
Reduction in duplicate or unused data assets Greater self-service analytics adoption
Demonstrating the value of data governance requires more than good intentions—it requires clear, ongoing measurement. Tools like Alation Analytics Cloud offer visibility into key metrics such as curated assets, top queries, user engagement, and search behaviors. These insights reveal how data is actually used, helping teams track adoption, surface inefficiencies, and connect governance efforts to business outcomes.
Modern governance platforms also drive value through automation. By streamlining tasks like data classification, policy enforcement, and lineage tracking, they reduce manual effort and free teams to focus on strategic priorities. At the same time, behavioral analytics provide a clearer picture of data consumption patterns, enabling leaders to refine governance frameworks and improve data culture.
Together, measurement, automation, and behavioral insight transform governance from a back-office function into a scalable, strategic asset—one that improves data maturity, boosts efficiency, and delivers tangible ROI.
What counts as “quality” data? The answer isn’t always clear—and that’s the problem.
Data quality is relative. While few would defend incomplete or outdated information, teams often disagree on what makes data trustworthy. Is yesterday’s complete data more reliable than today’s partial dataset? How fresh is “fresh enough”? Without universal standards, “high quality” becomes a moving target—varying by team, use case, or tool. This leads to confusion, mistrust, and errors that ripple across decisions, models, and outcomes.
Solution: Standardize quality through AI, profiling and monitoring
To reduce ambiguity, organizations must define and enforce consistent data quality metrics. Data profiling tools help by scanning datasets and quantifying dimensions like completeness, timeliness, and accuracy. When integrated with a data catalog, these insights appear at the point of discovery—giving users the context they need to determine whether data is fit for use.
Dashboards, automated alerts, and lineage views further support proactive governance. With visibility across the data lifecycle, quality issues can be flagged and addressed before they cause downstream problems.
Alation Data Quality enhances this process by combining AI and metadata to automate trust at scale. Its intelligent Data Quality Agent identifies high-impact data assets based on real usage patterns and automatically suggests rules to monitor quality—reducing manual effort and increasing precision. Quality issues are surfaced directly in the catalog, with alerts pushed to common workflows like Slack, email, or BI tools via Alation Anywhere.
By surfacing the most critical data problems and enabling quick resolution in context, Alation closes the data trust gap. This allows teams to act with confidence, shift focus from reactive cleanup to strategic insights, and support analytics and AI with data that’s fit for purpose.
As data sources multiply and self-service access expands, maintaining control becomes increasingly difficult. Without visibility into sensitive data usage and sharing, organizations face accidental leaks, regulatory violations, unauthorized access, and deliberate breaches.
Solution: Implement automated policy enforcement
Governance-enabled data catalogs streamline access control by automatically classifying sensitive data, applying role-based permissions, and tracing usage over time. This not only safeguards critical information but also supports secure self-service, simplifies audits, and reduces compliance costs.
Role-Based Access Control (RBAC) reinforces this structure by granting permissions based on user responsibilities, ensuring that individuals only access data relevant to their roles—reducing the risk of unauthorized exposure.
To focus efforts where they matter most, organizations can prioritize Critical Data Elements (CDEs)—the essential data assets required for compliance, reporting, and operations. Managing CDEs with clear controls, lineage tracking, and stewardship ensures consistency and accountability across teams.
Together, these practices form a scalable approach to data access governance—balancing protection and agility while building trust across the data ecosystem. With GDPR penalties reaching up to €20 million or 4% of annual revenue, automated compliance controls are essential for risk mitigation.
Even the most advanced data governance strategy will fall short without cultural buy-in. When users view governance as restrictive or irrelevant, they bypass policies, delay adoption, or default to legacy processes that erode data integrity and weaken compliance.
Solution: Make governance enabling, not obstructive
To drive adoption, governance must be framed not as a constraint, but as an enabler. Demonstrate how it improves analytics, accelerates access to trusted data, and protects sensitive information. Offer practical training tailored to different teams, focusing on how governance tools simplify—not complicate—their day-to-day work. Appoint departmental champions to model best practices and serve as go-to resources for support and feedback.
Change doesn’t happen overnight—it requires intention and empathy. That’s where Robert Seiner’s non-invasive data governance model offers practical guidance. His approach prioritizes business ownership, embedding governance into existing responsibilities and workflows. Rather than layering on new burdens, it activates people by recognizing their current roles in using, managing, or analyzing data. Governance becomes a natural extension of what they already do—enhancing efficiency, accountability, and confidence in decision-making.
Key to this approach is aligning governance with familiar processes, formalizing responsibility for data stewardship, and making data documentation accessible and actionable. These steps make governance intuitive, collaborative, and easier to sustain across the enterprise.
Ultimately, fostering a culture of data stewardship isn’t about enforcement—it’s about empowerment. When users see governance as a way to improve their work, not hinder it, adoption follows—and with it, the full value of trusted, well-managed data.
Despite widespread adoption, many governance programs fail to deliver the expected results due to:
Compliance-only focus: Prioritizing regulatory check-boxes over innovation enablement
Tool fragmentation: Disconnected systems that increase complexity and reduce trust
Stakeholder fatigue: Lack of measurable progress erodes buy-in over time
Rigid policies: Static approaches that can't adapt to dynamic data environments
The solution lies in reframing governance as a strategic enabler of innovation, security, and insight rather than a compliance burden.
Modern data governance demands more than policies and processes—it requires the right foundation. A modern data catalog serves as that foundation, acting as the operational core of effective governance. By capturing rich metadata, profiling data quality, tracing lineage, and automating policy enforcement, catalogs empower users across the organization to discover, trust, and use data with confidence.
Analytics suites layered into the catalog ecosystem give leaders the visibility they need to track adoption, demonstrate impact, and continuously improve their governance programs. With this insight, they can align data strategy with business priorities—and prove ROI at every stage.
For data stewards, catalogs offer transparency and accountability. For analysts, they streamline discovery and analysis. For IT and compliance teams, they simplify access control and regulatory alignment. And for executives, they deliver the one thing every decision-maker needs: trusted, high-quality data.
By anchoring governance in a catalog-driven framework, organizations lay the groundwork for scalable, secure, and sustainable data practices—driving better decisions, greater efficiency, and long-term business value.
Ready to transform your data governance? Start with a catalog built for comprehensive governance and measurable business impact.
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